PEOPLE MAKING A DIFFERENCE

The Brief:

Gain members and spread awareness through Instagram posts within the college students and young professional segment in the Boston area. 

Our Campaign:

Highlight the low-commitment and accessible aspect of PMD's volunteer opportunities. Turn the attention around from the nobility of the work to the power of any individual to become a volunteer. Make it colorful and make it pop.

 
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THE LOGO

 

INSTAGRAM STORIES

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INSTAGRAM FEED